Projects and musings from the intersection of strategy and creativity
Projects and musings from the intersection of strategy and creativity
The Alberton is the workplace revolutionised. Dark and Satanic, it certainly isn’t. A modern reimagining of Manchester’s Victorian cotton mills, with world-leading amenities within its walls, it will become the flagship of Bruntwood Works’ Pioneer programme.
Vestey Foods has helped to feed the nation since the 1890s.Food production, sourcing and distribution have been at the heart of their business since the beginning.
How people work matters. Where people work matters too. But all too often finding a workspace is hard work.
At JW Lees, Sunday roasts are very highly regarded. With their selection of succulent meats, bottomless gravy and Yorkshire puddings, you might even say they're worshipped.
Bruntwood has been thinking about the future of the office. And they have been since long before the pandemic. Our job was to tell the world.
JW Lees started brewing lager in the 1950s. Manchester was different back then. Mild and bitter were the drinks of choice. But JW Lees were restless (still are). So they brewed their original lager recipe for a crisp, light taste, using only British malts. And it went down well. Very well. Still does. Here’s our new campaign for JW Lees Original Lager.
We’re always on the lookout for talented, hungry people to join us. But there are a few roles we are thinking about right now. If either sound like you, then perhaps we should get to know each other.
Connections matter. The YPO network offers access to powerful peer-to-peer networking, timely guidance from fellow leaders and many treasured friendships. Designed to inspire leaders to join the dots from the event speakers' wisdom and their day to day lives, we reimagined the 2020/21 event brochure as an oversized book of complex dot-to-dot puzzles.
We designed this newspaper to update JW Lees staff on the company’s progress during Coronavirus. Delivering something physical to each employee to form part of the company's first ever virtual conference was powerful, yet completely fitting for the ‘modern traditional brewer’.
Stretch & Burn already had an identity. So how could we help? Often a logo isn’t the crucial thing for a startup. It’s taking a position. So we created their brand voice, starting with the strapline.