Position Power Tools
Our Position Power Tools are built around the unique culture and approach that Squad uses to find, take and sustain positions. There are four tools designed to educate, inspire and support people looking to learn more about powerful positions.
Calculator
Squad’s free self-assessment Position Power Calculator helps measure the power of a brand’s position and assess its strengths and weaknesses.
Available below.
Workshop
Squad’s Position Power Workshop is a facilitated session held virtually or in-person to explore a brand’s current position and start creating a roadmap for its development.
Contact [email protected]
Talk
Squad’s Position Power Talk is a virtual or face-to-face talk designed to inspire people with examples of powerful positions and provide insights into how to find, take and sustain one.
Contact [email protected]
Report
Squad’s Position Power Report is an independent position audit for those seeking to make an investment or grow a brand.
Contact [email protected]
Click below to download your Position Power Calculator
DownloadIn a world of social distancing and enforced remote working, brands that find new opportunities to keep going will emerge from this economic black hole ahead of their competitors. We believe that now more than ever, position is a rocket that will fly you to the moon.
A crucial ingredient in achieving success as a challenger brand is word-of-mouth. Without the advantage of big advertising budgets to buy awareness, underdogs are reliant on news of their brand spreading virally through culture. It’s like the R metric that Coronavirus has made famous. Challenger brands need strong positions to turbo charge their R value.